๐๐ซ๐๐ฌ๐ข๐ฌ ๐๐ก๐๐ซ๐ฆ๐๐๐๐ฎ๐ญ๐ข๐๐๐ฅ๐ฌ ๐๐๐๐ฎ๐ซ๐๐ฌ $78 ๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐ญ๐จ ๐๐ฎ๐ฉ๐ฉ๐จ๐ซ๐ญ...
๐2 2024 ๐๐ซ๐๐ง๐ ๐๐๐ฉ๐จ๐ซ๐ญ: ๐๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ ๐ข๐ง๐ญ๐จ ๐ญ๐ก๐ ๐.๐. ๐๐ฉ๐ญ๐ข๐๐๐ฅ ๐๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ
๐ The The Vision Councilโs Q2 2024 Trend Report offers valuable insights into the shifting dynamics of the U.S. optical industry. This report outlines notable changes in both prescription and non-prescription product sales and provides forecasts for market performance in the upcoming quarter.
๐ The findings reveal a decline in prescription product sales, with the market value for contact lenses decreasing from $3.57 billion in Q1 to $3.11 billion in Q2, and lens sales dropping from $4.67 billion to $4.27 billion. In contrast, the non-prescription segment experienced growth, particularly in sunglasses and reading glasses. Notably, the market value of plano sunglasses surged from $3.8 billion to $5.4 billion, while reading glasses rose from $610 million to $790 million.
๐ Looking ahead, Q3 is projected to bring a rebound in prescription sales, with expected values of $3.20 billion for contact lenses and $4.28 billion for lenses. Although plano sunglasses may see a decline, they are still anticipated to exceed Q1 levels. The frames market also faced a decrease but is forecasted to recover slightly to $2.01 billion in Q3, driven by back-to-school shopping and active summer lifestyles.
