𝐄𝐲𝐞𝐰𝐞𝐚𝐫 𝐍𝐞𝐰𝐬 𝐑𝐨𝐮𝐧𝐝 𝐔𝐩
⚽Safilo Secures Forever Deal with David Beckham
Safilo, the renowned eyewear company, has solidified its partnership with football icon David Beckham with a groundbreaking move. In a sign of their successful collaboration, Safilo has transitioned their time-limited license agreement with Beckham into a perpetual deal, replacing the previous contract set to expire in 2030. Under this new agreement, Safilo will maintain control over the entire eyewear value chain, from design, creatively led by Beckham himself, to production and global distribution. The collection has been met with global acclaim and will continue to be available worldwide, with plans for two new collections annually.
👓Specsavers x Vivienne Westwood: A stylish Collaboration for Men’s Eyewear
Specsavers has unveiled an exclusive men’s eyewear collection in collaboration with iconic fashion designer Vivienne Westwood. Drawing inspiration from the Hollywood icons of 1950s and 50s, the collection features 13 optical frames that blend vintage aesthetics with bold, contemporary shapes. While Vivienne Westwood’s women’s eyewear has previously graced Specsavers’ shelves, this marks the debut of an exclusive men’s range, offering a fresh take on classic styles. Christopher Di Pietro, Global Brand Director at Vivienne Westwood, said: "Our new optical collection with Specsavers introduces frames with a menswear focus – echoing vintage silhouettes in modern colourways, with finishes inspired by our men’s jewellery collections." While, Bianca Swan, Style Editor at Specsavers, added: "We are absolutely delighted to launch the new Vivienne Westwood men’s eyewear, further expanding our designer optical offering with this latest collection.
💎Celebrity Style: Jewelled Sunglasses Take Center Stage
Jewelled sunglasses are stealing the spotlight this season, with celebrities like Beyonce, Pharrell Williams and Bella Hadid leading the trend. Fendi’s latest couture collection, showcases in Paris, features dazzling fine jewellery eyewear designed by Delfina Delettrez Fendi, adding a touch of opulence to the runway. Meanwhile, French fashion powerhouse Dior elevated the glamour quotient at its cruise 2024 show with sunglasses adorned in Swarovski crystals. Not to be outdone, SWAROVSKI itself offers a range of crystal sunglasses, further cementing the trend’s status as a must-have accessory for fashion-forward individuals. With an array of options available at various price points, jewelled sunglasses are becoming an essential addition to every accessories collection.